Video Mapping Project Dumbo Arts Festival Sep 23-25, 2011 Conceptual Outline (Richard Jochum)
Monday, July 25, 2011
Animations
I've had no other model but myself, however, I envision the piece to show a variety of people, preferably dancers, jumping/falling/ascending in smaller and bigger groups, faster and slower. They would bring a lot of clothes to change so we could multiply them visually. But I would also like to have them all wear the same, for some of the scenes. At times the people ascending/floating/falling would be close-up and only a few; and at times there would be 25 simultaneously (climax). Color and black and white can also vary hereby adding to a dramatization of the content.
Basics
Projection has 3 parts:
traditional video art (bracket: wall paper/background)
middle part (could be op-art) (entire canvas)
story/narrative, collaborative piece: entire canvas
strength of projection depends on:
technology
scale/location/architecture (bridge)
content (narrative)
Audience: doesn't know much about what to expect. We need to get message across and narrow it to a simple theme which we can introduce early on (ie. weeks before the event) in order to set the stage. Specificity: mass communication. Complexity gets necessarily lost with big numbers. Unification of voice absolutely vital. No questions should come up except for those which we want to pose.
Questions/content: to give it meaning, make the piece/screening memorable. Raise expectations and fulfill them.
Immersive Surfaces: great framework, fits nicely with the op-art and the crowd theme; and leaves room for the different (three) parts.
traditional video art (bracket: wall paper/background)
middle part (could be op-art) (entire canvas)
story/narrative, collaborative piece: entire canvas
strength of projection depends on:
technology
scale/location/architecture (bridge)
content (narrative)
Audience: doesn't know much about what to expect. We need to get message across and narrow it to a simple theme which we can introduce early on (ie. weeks before the event) in order to set the stage. Specificity: mass communication. Complexity gets necessarily lost with big numbers. Unification of voice absolutely vital. No questions should come up except for those which we want to pose.
Questions/content: to give it meaning, make the piece/screening memorable. Raise expectations and fulfill them.
Immersive Surfaces: great framework, fits nicely with the op-art and the crowd theme; and leaves room for the different (three) parts.
Human Waterfall / Falling / Ascending / Floating
The theme of a Human Waterfall is not only showing that we are immersed in groups/crowds and reflects on the fact that a gentrified Dumbo makes us look at those who are left and ask for the relationships among ourselves; it also reflects an art work, that's been prominently positions on the Manhattan bridge by Olafur Eliasson (Waterfall). I am sure a lot of visitors will remember this and think of the connection.
Theme and T-Shirt
Order t-shirts through http://www.thet-shirtland.com/custom_printed_tshirts_mix.htm
And http://www.customink.com/
Content development
Immersive Surfaces
This project has been positioned as the center piece for the DUMBO Arts Festival. That fact presents a wonderful opportunity for creative/artistic collaboration around a central theme/concept.
The idea being that, as artists/human we all exist in our own plane but as a whole are a part of a bigger "Picture." Visa vie, the sum is much greater than the individual parts.
This is an opportunity for both personal success as well as making a contribution to the greater community.
That said, there exists a proposal, up for discussion. That proposal has been distilled down to one simple question. A question that no matter your artistic voice or approach can be answered in many ways:
How are we a society?
SECONDARY THOUGHT TO CONSIDER PRESENTING.
The Immersive Surfaces title makes for a great, verbal, jumping off point for the viewer. If this concept is successful and this show is successful it could set up a great platform for artists to be discovered. If successful, Immersive Surfaces would be an annual event held at different venues around the globe. Each show would showcase a different group of artist collaborating around answering a different social question.
(write-up: Kevin Carlisle)
This project has been positioned as the center piece for the DUMBO Arts Festival. That fact presents a wonderful opportunity for creative/artistic collaboration around a central theme/concept.
The idea being that, as artists/human we all exist in our own plane but as a whole are a part of a bigger "Picture." Visa vie, the sum is much greater than the individual parts.
This is an opportunity for both personal success as well as making a contribution to the greater community.
That said, there exists a proposal, up for discussion. That proposal has been distilled down to one simple question. A question that no matter your artistic voice or approach can be answered in many ways:
How are we a society?
SECONDARY THOUGHT TO CONSIDER PRESENTING.
The Immersive Surfaces title makes for a great, verbal, jumping off point for the viewer. If this concept is successful and this show is successful it could set up a great platform for artists to be discovered. If successful, Immersive Surfaces would be an annual event held at different venues around the globe. Each show would showcase a different group of artist collaborating around answering a different social question.
(write-up: Kevin Carlisle)
Immersive Surfaces
Immersive Surfaces
As Part of Dumbo Arts Festival
September 23rd-25th, 2011
“Immersive Surfaces” is a three-part video-projection experience incorporating cutting-edge technology and a group of over 15 international artists and curators. Joined together to explore the idea of surface as a place where various entities interact the project uses, as a canvas, elements of Dumbo’s Manhattan Bridge Archway area, as the “surface.” Colorfully blurring boundaries between daily life perception, art and technology.
All of the artists will be asked for their interpretation of the question: How are we a society?
Each surface, incorporating the medium of digital video-mapping, will exhibit the individual artists take on the question.
Under the technical guidance of vanguard production company, SenovvA, Inc. along with curator, Leo Kuelbs, and Light Harvest Studios we are proud to be bringing this visually stunning, thought provoking work to the public eye.
As Part of Dumbo Arts Festival
September 23rd-25th, 2011
“Immersive Surfaces” is a three-part video-projection experience incorporating cutting-edge technology and a group of over 15 international artists and curators. Joined together to explore the idea of surface as a place where various entities interact the project uses, as a canvas, elements of Dumbo’s Manhattan Bridge Archway area, as the “surface.” Colorfully blurring boundaries between daily life perception, art and technology.
All of the artists will be asked for their interpretation of the question: How are we a society?
Each surface, incorporating the medium of digital video-mapping, will exhibit the individual artists take on the question.
Under the technical guidance of vanguard production company, SenovvA, Inc. along with curator, Leo Kuelbs, and Light Harvest Studios we are proud to be bringing this visually stunning, thought provoking work to the public eye.
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